SIGNED Joan FONTCUBERTA TREPAT First Edition 2014 Editions Pierre BESSARD

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Verkäufer: oinvasor ✉️ (867) 100%, Artikelstandort: LEVALLOIS, FR, Versand nach: WORLDWIDE, Artikelnummer: 175774832179 SIGNED Joan FONTCUBERTA TREPAT First Edition 2014 Editions Pierre BESSARD. Joan FONTCUBERTA Trepat (signed copy) Published by Editions Bessard, 2014 First trade edition, limited to 350 copies Clothbound hardcover with tipped-in print 146 pages 200 x 240 mm Selected as one of the Best Books of 2014  by:
  • John Gossage
  • Jeffrey Ladd
  • Martin Parr
  • WassinkLundgren
In 1914, the industrial magnate Josep Trepat Galceran created an industry for the production of agricultural machinery that was to become one of Spain's economic engines throughout the 20th century. A cultured man with an eye for the art of his time, Mr Trepat commissioned some of the great masters of international photography to work on his company's advertising and corporate image. He was a connoisseur and enthusiast of the work of Man Ray, Albert Renger-Patzsch, László Moholy Nagy, Alexander Rodchenko, Charles Sheeler, Walker Evans and so many other photographers of the historical avant-garde who found in industrial forms an inspiring universe for a whole new aesthetic.

A century after it was founded, the Trepat Collection is a little-known treasure trove of photographic history. The MACSA (Archaeology Museum of Catalonia for Agricultural Systems), in partnership with the Trepat Historical Archive in Tàrrega (Lleida), has decided to present an exhibition highlighting the wealth of this collection and commemorating the centenary of the birth of the Trepat factories. The exhibition is curated by Joan Fontcuberta, who is also a historian and author of several works on the history of Spanish photography. To mark the occasion, a book will be published by Éditions Bessard in Paris. In his introductory essay, the curator writes: "Looking at these works from a historical perspective and beyond their originally utilitarian purpose, the images gathered here masterfully visualise the entire experimental journey of the avant-garde: from Cubism to New Objectivity, from Preciosism to Surrealism, from Constructivism to Social Realism..."
"The first Trepat factory opened in Tàrrega, in the province of Lleida, in 1914. Its founder and owner Josef Trepat Galceran (1881-1974) was an intelligent and enterprising man, who perceived that the agricultural machinery then coming into use was designed to operate on large expenses of flat land and poorly suited to the small plots of rugged terrain that predominated in the Catalan countryside. This insight led him to design and produce more functional machines and tools. Success was not slow in coming.
In private life Josef Trepat was a simple, unassuming man. A lover of quality and innovation, his business trips brought him into contact with the artistic circles of the great European capitals. This cultural elite sponsored the advanced forms of design and graphic communication that emerged after World War I, in which photography played a key role. It was in this way that Trepat became familiar with the names of photographers like Albert Renger-Patzsch, Germaine Krull, Man Ray, László Moholy-Nagy, Alexander Rodchenko, Paul Outerbridge, Andreas Feininger, Walker Evans and, a good deal later, Bernd and Hilla Becher.
Josef Trepat saw that commissioning work from some of these photographers would be a highly effective strategy for associating his products with international modernity. The photographers, for their part, responded to Trepat’s faith in them and the almost unlimited creative freedom he accorded them by producing images that now rank among the treasures of photographic modernism. The Trepat Collection encompasses the whole spectrum of wentieth-century sensibilities, and invites us to revisit Cubism, Futurism, New Objectivity, Surrealism, Constructivism, Suprematism, Precisionism, and the history of social documentation."
  • Condition: Neuwertig
  • Thème: Livres

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